Why do this and not just create an OnlyHoldings with OnlyFans as one of the wholly owned companies, and divert some capital from that business into a new venture then cross-promote on the existing platform.
Ah yes, kill the business model that makes you popular, like digg, and tumblr
> Companies such as Sticky’s Finger Joint, a restaurant chain specializing in chicken fingers, have joined OnlyFans as part of their marketing strategies.
I assume people aren’t paying a monthly subscription to follow their favorite chicken finger company. So is OnlyFans trying to pivot into the next big social media platform? Are they trying to compete with Cameo and Patreon or are they trying to compete with Facebook/Instagram and Twitter?
Recently there was a great interview on IndieHackers with two of the top earners on OnlyFans https://www.indiehackers.com/podcast/211-aella-savannah-solo
Pivot away from the model that has made you great. What could go wrong.
This could be great for their porn business. How many people don't subscribe to OnlyFans because it shows up on their bank statement and it means 'I pay people to make porn'? This could add the degree of plausible deniability needed (for banks, spouses, etc.) to make people much more comfortable.
> It’s also looking to attract more advertisers, some of which may be wary of its porn ties.
I don't understand why a profitable company wants to attract this cancer.
Sounds like what caused the mindshare death of Tumblr.
Pivoting away from the core reason you make money even if it's not the intended use case seems like a great way to cause the death of your company.