200k users abandon Netflix after crackdown backfires

  • Speaking as a UK customer of Netflix... there's just not that much content to make it worth me keeping a full time subscription up with this. When it was shared it was fine? But now, Disney+ or AppleTV are better propositions.

    I don't know what it's like in the States but there is significantly less high quality stuff on there today than there was 5 years ago - most BBC and Channel 4 stuff has been pulled in the UK for e.g. and is free anyway via BBC iPlayer and All4. There are occasional diamonds among the sea of Netflix produced stuff but much of it is awful.

  • Why do people still read and upvote Forbes blogspam?

    Netflix revenue, net income, EPS, operating income, cash on hand and share price are all up quarter-over-quarter and year-over-year. They added 6M subscribers last quarter while the password crackdown was in full swing. They are doing just fine.

  • Why is the drop attributed to the shared account crackdown and not the price increase? Of course they lose subscribers in the short term when they offer less value for more money.

  • This should come with a few disclaimers:

    (*) In Australia (subscribers are up by 17M globally over roughly the same time period)

    (*) For unclear reasons (not necessarily due to the password-sharing crackdown - and these are year-on-year growth numbers while the account sharing change only happened a few months ago)

  • My mom got cut off due to crackdown and called me about it. Turns out neither of us have really been watching much netflix lately. Actually I think account sharing was blocked for a month before she noticed. So we canceled.

  • Forbes can write an article about anything. I wonder who scrutinizes the usefulness & relevancy. If this sort of article with a clickbait title is approved, it seems like their overall credibility would take a hit at some point.

    We all have an easy way to summarize articles but I’m excited for the possibility of ask chat gpt to summarize all articles on Forbes about Netflix, for example. My hunch is chat gpt would describe Forbes’ Netflix coverage as vague or ambiguous.

    “Subscription lockdown has been good and bad.”

  • What exactly is the underlying data in this chart measuring? I'm not sure how to interpret "paid and non-paid subscriptions". If 1 in 3 Australian users share an account, and Netflix users in general are down just 3%, that's fully consistent with a story where the crackdown succeeded and paying subscriber numbers are up.

  • Honestly, I would dump it, but the wife loves it and they have good content. I switched to a basic plan before they eliminated it and saved $'s from their crackdown as we didn't need the additional screens that I thought we did anyways.

  • If Netflix is as successful as Hulu with its advertising tier, it will make more money from its ad tier than its paid tier. Ben Thompson (Stratechery) thinks the best strategy may be just make the ad tier free.

  • Only reason I currently pay on the lowest ad-supported tier is for language learning purposes. The overall content is lacklustre and I have absolutely no loyalty to Netflix. Completely disposable.

  • Netflix suffers from the DropBox problem. It’s a feature not a service. All of its competitors see streaming video as an addition to a larger ecosystem.

    If I didn’t have a highly subsidized subscription through T-Mobile (a $14.95 discount), I would definitely cancel it.

    AppleTV has mostly quality programs. Even ones I don’t personally care for, I can see the appeal of them.

    Disney has Marvel and Star Wars.

    Paramount has Star Trek and a few other decent shows and movies.

    Even Peacock gets a few good movies and day after filler TV from NBC.

    Not to mention that both Peacock and Paramount have live TV from the local NBC and CBS affiliates.

    We still get HBO Max free from their former deal with AT&T. I’m not sure I will keep it after we sell our house and cancel AT&T.

    Of course we get PrimeVideo for free.

  • I’m really dismayed that I can still log into my PS5 and watch Netflix on a shared account whose main is 3,000 miles away, I check every other month or so

    Anybody from Netflix please fix

  • https://archive.is/MDSK4

  • So a statistically insignificant drop in the bucket to Netflix?

  • I don’t watch Netflix anymore because there is no content worth paying for. I kept it for a while because my kids were watching cartoons now on paramount+. So I cancelled Netflix and now enjoying some quality content on paramount like start trek.