> (annoyingly, traffic from Hacker News is counted as ‘Direct’ and not a ‘Referral’ in analytics, so it’s hard to get actual numbers)

You can edit how sources are defined using Custom Channel Groupings. So you can define traffic from HN as Social or Referral. Unfortunately this settings won't be retroactive, but it will work for future traffic.

it's probably a better idea for the browser to handle the scrolling.

Thanks for writing this up. It's interesting to see how rapidly the traffic trails off these days.

Great write-up! What do you plan on doing with your email list?