A> "remember our article where we stroke ourselves for achieving benchmark superiority over alternative engines?"
B> "yeah"
A> "it didn't get any attention on HN"
B> "oh HELL NO! we must resubmit it!!11oneon"
Also, Goodhart's Law: "When a measure becomes a target, it ceases to be a good measure."
(Submitted yesterday with one comment: https://news.ycombinator.com/item?id=8609790)